adidas introduces the adidas Adizero Select 2.0, the newest installment in its highly successful Adizero series. Representing the pinnacle of performance footwear, the Adizero Select 2.0 seamlessly combines locked-in comfort with unparalleled speed. Scheduled to release on February 1, 2024, the retail price is $110.
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Jalen Green, the NBA shooting guard for the Houston Rockets, takes center stage in the brand’s campaign unveiling the latest silhouette. Serving as an inspiration to the upcoming generation of athletes, Jalen’s speed, determination, and versatile movements aptly showcase the capabilities of this lightweight basketball shoe.
More than ten years ago, renowned shoe designer Toshiaki Omori meticulously crafted a lighter and faster shoe that propelled athletes to achieve new records, giving birth to Adizero. adidas pays tribute to Omori by handcrafting a design that truly honors the name—a symbol of speed earned on the front lines of sport.
The Adizero Select 2.0 features enhanced breathability and reduced weight through its lightweight mono upper, strengthened by ribstop reinforcement. Its lightstrike foam midsole, designed for extreme lightness, adds to the weight reduction, accompanied by strategic cutouts on the outsole, midsole, and strobel. This ensures an exceptionally lightweight and breathable experience with every step.
The accompanying campaign, titled “For The Fast,” was shot in Los Angeles, California, featuring Jalen Green showcasing the silhouette.
adidas Adizero Select 2.0 Release Date
The adidas Adizero Select 2.0 is scheduled to be released at select retailers and adidas.com on February 1st, 2024. Launching in two colorways, the retail price is $110 each. Continue to scroll below for more photos to give you a closer look, and check back with us for more upcoming colorways.
adidas continues its legacy of high-performance footwear by introducing the Adizero Select 2.0, a pinnacle of athletic innovation. Jalen Green, the NBA shooting guard, personifies the spirit of the shoe in the brand’s compelling campaign. The fusion of Toshiaki Omori’s craftsmanship from over a decade ago and the contemporary design elements in the Adizero Select 2.0 pay homage to a legacy of speed and excellence. This basketball shoe, seamlessly blending comfort and speed, is a testament to adidas’ commitment to pushing boundaries and inspiring the next generation of athletes.
Visit our Sneaker Release Dates page for more upcoming drops from the brand.
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adidas Adizero Select 2.0
Release Date: February 1, 2024
Price: $110
Where to Buy
adidas Adizero Select 2.0 Colorways
Frequently Asked Questions
The adidas Adizero Select 2.0 will be released on February 1, 2024.
The retail price is $110.