When you think of Grey, New Balance may come to mind, and for 2023, they will have a new Grey Day collection arriving at retailers. The focus of this guideline is in support of the Moon Daze pack and DTC Grey Shop. There will be a separate launch overview for the Made in USA Grey Day launch. All creative for the MADE Grey Day pack will be captured by the brand’s Creative Director, and there is no opportunity for markets to capture their own creative.
Included in the collection are the 550, 580, 9060, 990v4, 990v6, 996, 998, 998 Made in USA, Fresh Foam More Trail v3, Numeric Tiago Lemos 808, and the Numeric Jamie Foy 306. Grey-Shop is the DTC narrative that will help market cross-category evergreen grey footwear and apparel alongside the Moon Daze pack.
Below, you can check out more photos of the New Balance Grey Day 2023 collection, aka the ‘Moon Daze’ collection, for a closer look. A release will take place at select retailers and NewBalance.com on May 12th. The retail price ranges between $95 and $220.
Make sure to visit our Sneaker Release Dates page for more upcoming New Balance releases.
Where to Buy
Release Date: May 12, 2033
Style Code: U990TA4
Price: $210
Release Date: May 12, 2023
Style Code: U990TC6
Price: $220
Release Date: May 12, 2023
Style Code: U996TE
Price: $190
Release Date: May 12, 2023
Style Code: U998TA
Price: $210
Release Date: May 12, 2023
Style Code: U998GR
Price: $185
Release Date: May 12, 2023
Style Code: BB550GD1
Price: $120
Release Date: May 12, 2023
Style Code: U9060MD1
Price: $150
Release Date: May 12, 2023
Style Code: MT580MD2
Price: $130
Release Date: May 12, 2023
Style Code: MTMORNM1
Price: $170
Release Date: May 12, 2023
Style Code: NM808GDY
Price: $115
Release Date: May 12, 2023
Style Code: NM306GRY
Price: $95
