As Nike Sportswear recently released the third iteration of its HTM Flyknit Collection, Ben Shaffer – Studio Director at Nike’s Innovation Kitchen – visited Nike Berlin for the drop.
On July 28th, Nike Berlin launched the first three colorways of the third HTM Flyknit collection at Firmament and WoodWood Annex. HTM, the ongoing collaboration between style leader and Fragment Design Founder Hiroshi Fujiwara, Nike design legend Tinker Hatfield and Nike Inc. CEO and designer Mark Parker, celebrates the groundbreaking performance attributes of a new technology that changes the way footwear is constructed.
Ben Shaffer, Studio Director at Nike’s Innovation Kitchen, joined the launch to introduce the history and innovation behind the Flyknit technology to media and influencers in attendance.
