With weeks away from The World Basketball Festival, the people at Nike, Air Jordan and Converse set up a one-of-a-kind event to help us warm up. The three brands opened a pop-up shop up in Harlem, Nyc, called the ‘The Ballroom’. Showcasing products from the three brands such as the Nike Air Foamposite One, the Air Jordan 7 retro ‘Olympic/For The Love Of The Game’ and, aswell as the history of the three brands and their connection with basketball. Showcased was a nice collection of significant basketball jerseys like Michael Jordan’s first year, the Dream Team, and so on. This space is now open to the public so stop in to get a dose of basketball history.
The Ballroom:
2490 Frederick Douglass Blvd.
New York, NY 10030