The Nike Air Max 93 was first released in 1993 and is known for the 270-degree exposed Nike Air Unit, in other words, the air bubble at the heel. The AM 93s air bubble had more, which means greater protection. Designed by Tinker Hatfield,
A new process, called blow molding, was used to make the Nike Air Max 93. This involved gas being injected through an external device that forced plastic into the mold. The Air Max 93 was the first in the Air Max line-up to have a colored air unit, and the uppers had a sock-like fit, so now it was more like you were “one” with your shoes.
Design-wise, the Air Max 93 showcased a bold and futuristic aesthetic. Its neoprene collar and innovative lacing system provided a snug and supportive fit. The shoe’s upper featured a combination of mesh, suede, and synthetic materials, adding durability and breathability.
The Air Max 93 quickly gained popularity for its performance capabilities and stylish design, becoming a coveted sneaker among sneakerheads and fashion enthusiasts. Over the years, it has been released in various colorways and collaborations, further cementing its status as a cultural icon.
Two colorways of the Air Max 93 were released in 1993, and we saw retros of the shoes debut throughout the years. Known as “Menthol” and “Citrus” (Dusty Cactus). In 2003, Nike celebrated the 10th Anniversary of the release by launching a retro version of the shoe. Two colorways were released to the public, and you could customize your own pair via Nike iD.