LeBron, outside of basketball, won’t just be selling shoes any longer like the Nike LeBron 9 “Cannon” that releases tomorrow. Before the NBA season starts, LeBron will be making some headlines across the nation for being involved in a venture uncommon for most professional athletes. On December 16th, LeBron’s lifestyle boutique, UNKWN, will open its doors for business in Aventura Mall in Florida. UNKNWN will carry the following brands:
TI$A, Blessed Label, 10.DEEP, Crooks & Castles, Warriors of Radness, Nudie Jeans, Naked & Famous Denim, Marc by Marc Jacobs, FUITION Las Vegas, Engineered Garments, Sneeze, Sprite, The Hundreds, DRx Romanelli, Stussy, UNDFTD, BBC, OriginalFake, COMME des GARCON PLAY, Wings & Horns, NSW, Mark McNairy, Maiden Noir, Levi’s, Jeremy Scott, Band of Outsiders, A.P.C., 3.1 Phillip Lim